Infiniti Tier 2 retailers approached Aki directly to help increase qualified leads. Aki leveraged eye-catching assets such as the luxury interiors of the  QX60 and QX80 to create dynamic rich media mobile units. The advertisements featured interactive hotspots to learn about the different, high-end features of the vehicles. Each month, the creative was refreshed with new sales offers to keep consumers engaged.

The advertisements were targeted based on shoppers’ proximity to dealerships and with MomentsAI, which served the creative when people were most likely to be receptive to the messaging. For a campaign focused on engagement, this was crucial.

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