Galderma Drives $3.25 ROAS with E-commerce Shopper Campaign for Cetaphil
Galderma is a Swiss pharmaceutical company specializing in skincare treatments. It had historically focused on driving in-store sales for its cleanser brand, Cetaphil, but, recognizing the rapid growth of e-commerce and their audience’s changing buying habits, they set out to drive online sales in a new shopper campaign. Find out how.
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