A Smarter Way to Use Mobile Data


A More Effective Approach to Consumers


Target Receptive Moments

Identify and target “lean back” moments—those moments when your audience is kicking back and most likely to engage with a mobile ad.

Target Relevant Moments

Zero in on the moments that are most relevant to your brand—i.e., the Sunny Day at the Beach Moments for sunscreen—to drive urgency, foot traffic and sales.

A Stronger Framework for Optimization


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