An international automotive brand needs to drive qualified leads for new car models in a specific demographic region.

Aki Technologies created creative variations that spotlighted the most attractive features of the car models, resulting in dynamic rich media mobile units. Advertisements were targeted based on shoppers’ proximity to dealerships and leveraged MomentsAI, which served the creative when people were most likely to be receptive to the messaging. The advertisements featured interactive hotspots where viewers could learn about the various high-end features of the vehicles. The creative was then refreshed each month with new sales offers to keep consumers engaged, updating them on the latest deals.

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